Showing posts with label UAE. Show all posts
Showing posts with label UAE. Show all posts

Thursday, April 01, 2010

Can I help?

Matt: As I wandered through a mall today, hence forth known as 'the Mall', I passed a member of the Mall staff, a smily fellow, bedecked with black, Mall branded atire which bore the slogan "Can I help you?" emblazoned across it in sunburst yellow. Now I'm sure the wearer wasn't really concerned about his own ability to actually provide help, so it must be others that are unsure of his capacity. But why these 'others', be them Mall management, marketers, branding gurus or designers, thought that I might be able to answer this question baffles me. Perhaps the question wasn't directed at me personally, perhaps there was someone in the Mall, at the same time as me, that is better qualified to answer this almost rhetorical banana coloured query.

Living in the UAE we are accustom to living in a cultural and ethnic mixing pot, where, to be fair to most, English may not be the majority's first language. Are we then remiss to accept grammatical faux pas such as the above example without even a stopping to consider it?

Don't get me wrong, I'm no spelling or grammar Nazi, I make mistakes, A LOT! I'm just curious as to whether we should pass comment, correct or ignore? Or has the situation gotten so bad that most of us native English speakers don't even notice some of these errors anymore, have we come to accept and even use them ourselves?

I think the Can/May error is extremely common in everyday speech now, what other errors can you find that are overlooked in the English language these days? Or even simple errors or bad English, I'm not asking you to regurgitate the writings of Lynne Truss here, I'm just interested to find some classic advertising/marketing cock-ups.

Don't even get me started on text messaging and chat abbreviations and I wonder how many of you will just pick me up on my errors? Save yourself the time - you'll be hours finding them all :)

As for the question as it should, correctly, be written "May I help you?", shouldn't that come with about 16 pages of legal terms defining what The Mall considers that it's staff should and should not, can and cannot, may and may not actually help with? What's to stop me walking up to the poor, unsuspecting fellow and asking him to help me ram-raid the jewelers on the ground level in section C? Do you think my branded mall helper is armed with the correct response to such a request?

Hmmmm....

Saturday, February 02, 2008

Stairway...

Matt: 4.41 am it's still pitch out side, the wind blowing my flimsy tent around, I guess there isn't gonna be any more sleep before the start. I can hear Lenny stir in his tent, next door to me, he's on an even thinner bed than mine - on this ground, that can't be comfortable..

5:00 am my mobile lets out it's melodic electronic squeal telling me to get up. The winds picked up even more, but my tent is still standing. I look out through the fly net to see the blackness beyond, I can barely make out Lenny's Prado some 20 feet away across the stony Wadi bed. We pitched the tent on this uninviting rocky vista in the dark and we're waking in the dark. So this is it, this is how the Stairway to Heaven greets those intrepid enough to sample her splendors. Through tired eyes and limbs we pack up our tents and don our walking boats..

6:02 The blustering wind brings a light rain as our group begins it's trudge to the base of the climb, 20 minutes walking with flashing head-torches eradicating my night sight. The pace is quick to wheedle out the stragglers and split the group into 2. This was necessary as even leaving at 6am in the dark at a quick pace, if we waited for those not keeping the pace we could end up returning in the dark via some dangerous territory once we reach the point of no return... Group 2, with their leader, would be advised to do some of the hike and then return.

Stairway to Heaven: A serious hike that should not be take lightly.

Like most of the Wadi hikes in the UAE the Stairway is really tough going - especially in the dark, clambering over boulders and rock fields as the wadi swiftly climbs. It's also
a difficult path to find and I would recommend anyone attempting this to go with someone who knows the route well.

The sunlight, although filtered by a mass of dark clouds, was very welcome.

Like most of the Wadi hikes in the UAE it's really tough going - especially in the dark, clambering over boulders and rock fields as the wadi swiftly climbs.

The sunlight, although filtered by a mass of dark clouds, was very welcome from an illumination point-of-view - but did little to take the edge off the biting wind. I did have to remind myself on occasions that we were actually in the UAE and not the Peak District mid Winter..


The hike gets tough and steep, after about 4 hours you start to climb the cliff that gives the hike it's name, it's steep and has makeshift steps in palaces, piles of rocks to aid your ascent. The blustering wind was really strong up here, to the the it felt unsafe at times, in the main you were being blown against the cliff face, but as is the nature of wind in confined spaces, it was at best unpredictable.
Climbing the scary bits.
How these Stairways are constructed.

After several stairways we took stock of our situation, with another 20 minutes to the crest, then 4 hours along the ridge over numerous false summits before we reach the opposite side of the wadi and can begin the descent, we had to consider the weather. Thick cloud now gusted through the troughs around us but clung, a hundred feet over our head, like a table cloth along the entire ridge line. Up there visibility would be questionable and with the wind as it was, someone could have easily been caught off guard and thrown 2oo metres down to the rocky bed. It was unanimous, we'd done the most exciting and exhausting part of the climb and weren't willing to risk our lives for the sake of it, so we decided to head back the way we came.
This is how the ridge looked, hence we made our decision.

All-in-all, even though we didn't complete the intended circuit, it was a very rewarding hike. Some exciting climbing and we met some good people. We started at 6am and got back to the cars for around 12:30, a good days work I feel..

Thank to Anita for the Photos